Sunday, 19 November 2017

GHANA MOURNS A MEDIA ICON



GHANA MOURNS A MEDIA ICON

Undoubtedly, the name, Kwadwo Asare Baffuor Acheampong, aka KABA, is one name which would forever be associated with the Ghanaian media industry for all the good reasons whether or not the bearer of that name lives. The nation woke up on the beautiful morning of Saturday, November 18 only to be greeted with the shocking news of the demise of this fine media icon, whose enviable virtues and life story, I cannot finish extolling. Simply put, it would forever be told generations that the KABAs came to this world, saw and conquered that which is conquerable for the love of God and country. He paid his dues not only to Asempa fm and the Multimedia Group but to the rest of Ghana and the world at large.

As much as we say, death is inevitable and in the fullness of time, all of us shall taste the agony of death, it is still inexplicable and devastating if you lose somebody you least expect to lose. My good friend and brother, KABA was arguably at the peak of his career in service to his country. He had been to work even at the later part of the week to inter alia, engage his distinguished discussants on the prospects of the 2018 adwuma budget. He showed absolutely no sign of ailment. He came across as someone who was very well and hearty. So, with this in mind, if you were, in less than 48 hours told that this same KABA, had passed on to glory, you certainly would have every reason to be devastated no matter how religious you are.

Perhaps, this development, as sad as it is, should tell us one thing, that, we are nothing but mere mortals, with absolutely no options but to respond to the call of our Maker anytime. My fellow countrymen and women, let’s prepare for that unavoidable call at all times because it can come at anytime whether we are prepared or not; whether we are weak or strong; whether we are rich or poor; whether we are young or old; whether we are famous or infamous; whether we are leaders or followers; whether we have achieved much in life or not and more instructively, whether we are sick or perhaps stronger than Bastie Samir, the conqueror of the Bankus.

Like I said, the life story of KABA can never be told in full. But suffice it to say, he was an embodiment of excellence in our media industry. He used his international award winning platform, “ekosisem” on asempa fm, to tell the story of the Ghanaian as accurately as it ought to be told. He made “ekosisem” the most popular afternoon political talkshow in the country. The only political show in the country that lasts for more than four hours each working day, with the best of scintillating interviews, sound bites, national discourse and all that you need to make your afternoon worthwhile. No wonder you would almost always find political commentators, Ministers of State, students, teachers, drivers, lawyers, media personnel and all the people that matter in our governance system, tune to asempa fm once it was 2pm to listen to the ever sensational KABA on “ekosisem” for all the breaking news in the country. He was recently adjudged the Best Talk Show Host for the year, 2017. 

If you had a genuine concern and needed national attention, you could just walk to KABA, and he would provide you his platform, free of charge, to tell your story whether or not you had officially written to the management of asempa fm before coming. I’ve had a lot of such experience especially in my days as a national student leader. His sense of humility is incredibly legendary. I do not know what would become of our favourite “ekosisem”, now that KABA is gone forever. But you can always trust the Multimedia Group to get us a replacement, though it wouldn’t be easy, considering the niche KABA had carved for himself and the Multimedia brand. Of course, nobody thought after the exit of the Late Komla Dumor to the BBC, the Multimedia Group was ever going to get a perfect replacement for this media colossus, until a Kojo Oppong Nkurumah emerged. As always, I wish them well.

In the meantime, I, with heavy heart, join the rest of the world, to commiserate first of all, with KABA’s immediate family especially his beloved wife and kid, the Multimedia Group, colleagues in the media fraternity and Ghana at large. We have not only lost a colleague, but a brother, a friend and a mentor. KABA, you would forever occupy a special place in our hearts and minds. Stay blessed brother till we meet in afterlife.

IDDI MUHAYU-DEEN

ForGodAndCountry




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